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从英汉征婚广告对比中浅析中美文化差异

摘  要

文化差异是跨文化交际的主要障碍。世界正朝着全球化、一体化方向发展,研究文化差异对于跨文化交际显得尤为重要。研究文化, 我们不难发现,价值体系是影响跨文化交际的重要因素。同时,价值观念是文化的核心,人们可以根据不同的价值观念区分不同的文化。而“征婚广告也许是一个民族文化价值观念和时代风尚最集中的体现。”在跨文化交际成为时代特点的今天。克服“本文化至上”,尊重不同文化,允许“求同存异”将有利于增进不同文化之间的理解与交流。

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关键词: 文化差异;  征婚广告;  价值观;  跨文化交际 内容来自论文无忧网 www.paper51.com

Contents

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独创性声明... i copyright paper51.com

Acknowledgements. ii

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Abstract iii http://www.paper51.com

摘  要... iv

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1. Introduction. 1 http://www.paper51.com

2. About Culture. 1 内容来自www.paper51.com

2.1 The Definition of Culture. 1 copyright paper51.com

2.2 Characteristics of Culture. 2

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2.3 The Relationship Between Cultureand Language. 7 内容来自www.paper51.com

3. Choosing Personal Advertisementsas a Breakthrough Point 9

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3.1. Culture Difference andIntercultural Communication. 9

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3.2.Personal Advertisements Choosing. 10 copyright paper51.com

4. Personal Advertisements Analyzing. 11

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4.1. Language Facts Presenting. 11 内容来自论文无忧网 www.paper51.com

4.2. The Reason for TheseDifferences. 15 paper51.com

5. Conclusion. 21 http://www.paper51.com

Notes. 22

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References. 24

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1. Introduction

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Interculturalcommunication has been existing for a very long time, but there is a big changein today’s intercultural communication. The world is walking towardsglobalization and integration, communication and cooperation between different countriesbecome more and more frequent. Therefore, intercultural communication isinevitable; even more, it becomes the typical feature of this age. Differentways of thinking, values and attitudes will affect each other. Cultural differencesbecome the main barrier of intercultural communication. Hence, in order topromote intercultural communication, studying culture differences becomes veryimportant. 内容来自论文无忧网 www.paper51.com

When we study culture, it is notdifficult for us to find out that a value system is an important factor inintercultural communication. At the same time, values are considered to be thecore of culture; different cultures can be distinguished by different values.Personal advertisement is the epitome of a nation’s cultural evaluation and is thefeatures of our times. (廖七一,2002:287) As Englishlearners, it is helpful to study these language facts to understand culturedifferences. Of course, due to our developing society and individual differences,culture cannot fall into a standstill pattern. We would better have a developingview to understand culture differences. http://www.paper51.com

2. About Culture

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2.1 The Definition of Culture

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  What is culture?According to the study of some scholars, out of different purposes, there arehundreds of definitions. Edward Tylor said: The so-called   culture and civilization is anintegrated system.  Includingknowledge, beliefs, arts, morals, laws and customs. Even any abilities andhabits that the individuals attained in society.①

What he emphasized is knowledge, customs, abilities and soon. Larry.A. Samovor defined culture like this: Culture is the deposit of knowledge,experiences, beliefs, values, actions, attitudes, meanings, hierarchies, religion,notions of time, roles, spatial relations, concepts of the universe, andartifacts acquired by a group of people in the course of generations throughindividual and group striving. paper51.com

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